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Zwolle Sticker Vrij

"Zwolle Sticker-Free" is a tongue-in-cheek campaign aimed at "cleaning up" the urban landscape. By adopting the official aesthetic of the Zwolle local government, the initiative recruits residents to join a municipal-style cleanup task force.

The irony? Each cleanup kit is packed with "Zwolle Sticker-Free" stickers, encouraging users to fight sticker pollution by adding more of it. A playful critique of bureaucratic communication and the paradox of street art.

Check it out via ZwolleStickerVrij.nl
And make sure to follow the Instagram

#ZwolleStickerVrij #Strongertogether